So what is social networking, or social media? Ron Jones describes it like this, "Social media essentially is a category of online media where people are talking, participating, sharing, networking, and bookmarking online."
Basically, it is just friends talking about what they like and don't like, only online. But the point for marketing, is that people are more likely to trust a friend's opinion when they recommend something.
The usual type of media ads such as print, radio, and television, do not allow the public to interact in, or be part of, the creating of the ad. Social networking sites such as Facebook, Twitter, Youtube, Linkedin, Flickr, Wordpress and others allow you to say or share what you think about things you like, and don't like.
But why is it so popular? I believe it is because people enjoy sharing their photos, ideas, music, the good and the bad, and finding out what others think of them. And this is why the business world likes social networking sites.
You will have to get educated in how to use social media sites. Please look over the 3 sources below starting with Mastering Social Media For Small Businesses It will teach you what you need to know to advertise your small Business. It comes with books on Facebook, Twitter, Google, And Linkedin.
This library of books will give you an important heads-up on dealing with social media to bring in traffic to your site. Social media is crucial to online business success.
Another good source of information is the 2011 Social Media Directory: The Ultimate Guide to Facebook, Twitter, and LinkedIn Resource Quick access to today's top Facebook, Twitter, and LinkedIn resources - on business, entertainment, politics, health, sports, and much more!
A single, up-to-the-minute source for all the best new resources on today's top social networks. More than 3,000 entries on parenting, shopping, fashion, sports, travel, religion, and many other topics. A huge timesaver, helps users instantly uncover hidden "gems" they'd otherwise have to search for.
#FAIL: The 50 Greatest Social Media Screw-Ups and How to Avoid Being the Next One will save you time and frustration as it helps you navigate the waters of social media.
Companies of all types are looking for ways to get their products in front of this positive market. Not only to sell them, but to find out how the public regards them, so if need be, they can make adjustments.
Facebook is by far the most popular site, but don't disregard the others, as they all have a roll to play because they all offer a different method of interaction, and attract a different crowd.
A study on consumer behavior on Facebook by Constant Contact and Chadwick Martin Bailey has come up with some interesting marketing facts to consider. Such as:
Studies have also shown that clicking on your own Facebook page raises your self-esteem.
These statistics show the addictive qualities of social networking sites. No wonder business finds it a good place to advertise.
If you need help building your own website so you can take advantage of the benefits of social media, go to our website design builder page. Both of our recommended site builder programs will show you how to incorporate social networking correctly into your website.
We recommend you go to our free ebooks page for more information on using social networking to bring traffic to your site. Good luck.
Back To Homepage
We Hope we helped You
Please COme baCk agAin soon
If you have a work from home business idea that we have not mentioned, or would like to add something to an existing page, please Contact Us. You may be helping someone find the business they are looking for.