income tax service 2
Once your Income Tax Service is up and running, join the Better Business Bureau and other local business organizations. This builds credibility for you and is a great place to meet other business owners who may need your services.
To be a success at your income tax service you will have to win clients from other tax preparers. You will need to show prospective clients that you offer more than their present tax service.
Advertise in your local yellow pages, the internet yellow pages, newspaper ads, word of mouth, flyers, passing out business cards, and with a business website. The internet yellow pages will reach more people in a shorter amount of time so you must make this ad really count.
Your business website will allow prospective clients to research and contact you easily. Tell them why your service is better than others.
Things that bring in business are lower prices, faster service, no backlog, online tax returns, better drop off and pick up times. Offer discounts for people who file early. Be creative.
On your website you will want to personalize yourself to your visitors with your story and a picture. Let them know what experience and training you have, what services you offer, location and prices, your turn around time, that you will e file for them. Since you are just starting your service, let them know that you are offering lower rates.
Give them your billing information as well as your contact information. Let them know exactly what they must bring with them to their appointment so you can do their taxes quickly.
I do not recommend the free website builders as they are usually fine for a personal website, but do not deliver the professional quality a serious business requires. Your website must let your clients know that you are trustworthy with their financial information. Let your ad in the internet yellow pages show this as well.
Your website is a direct reflection of your business, so please give your customers a professional looking website. For more information on site builders, please check our website design builder page.
In order to keep clients coming back make sure you finish their taxes as fast as you can, marking their returns with colorful stickers that show them where to sign, and mailing for them after they have signed if they wish, or file them online for even quicker service. Make taxes as easy as you can for them.
Give them a printed copy of their taxes, even if by email for them to print out, as well as a disk or flash drive at no extra charge. You can even give them some of your business cards to pass out if they wish.
Show them that you appreciate their business and would like them to use your income tax service for all their tax needs. Subscribe to tax professional trade magazines so you can keep up with any innovative ideas and changes in the tax code. Keep studying your trade so you can branch out into other areas.
We hope we have helped you to decide if an Income Tax Service is right for you. Good luck with your new tax business.
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